The TAP Page is the online home for your Student Ambassadors’ profiles and their content. It’s fully searchable, and prospective students can start conversations at any time, from anywhere in the world.
Users from more than 163 countries have used our platform, which supports conversations in any language.
At sign up, we collect each prospect’s name and contact information as well as any optional information you choose. This data can be fed seamlessly into any CRM so that you can track prospects all the way through from initial contact to enrolment at your institution.
Our data shows that 24% of students who used TAP to engage with their Student Ambassadors went onto apply to study.
Our Chat tool facilitates peer-to-peer conversations between prospective students and one or many student ambassadors. Our clever features help ensure the quality and safety of these conversations, whilst minimising the staff time required to manage them.
72% of prospective students say they are more likely to apply to an institution having had a conversation on TAP.
Our Content and FAQ features allow you to collaborate at scale with your Ambassadors to create photos, videos and written content. You can then edit and publish the content you like to your website and other locations, such as social media.
“TAP Content has made the journey between capturing the content to getting it published on social platforms so much easier and enabled us to keep our social media channels up to date, current and exciting.”
Libby Tozer, Evaluation and Communications Officer, Higher Horizons+Read our case study
Ambassadors receive notifications of new messages via the app and keep track of their work through the career points they earn. They can download an up-to-date career reference of their work as a Student Ambassador at any time without having to bother an admin.
“Being a Student Ambassador on TAP has allowed me to gain confidence in myself and in my ability to communicate with others.”
Jean-Charles, Student Ambassador University of East Anglia
Admins save time and reduce institutional risk by having full control and oversight of the work your Ambassadors are doing from the Dashboard. Furthermore, our reporting and analytics give you detailed insight of what your prospective students are interested in.